Javvy Coffee: Hiring a Senior UX/UI Designer to Optimize Ecommerce Conversion

This search was a first for us. It is the first placement under Constant Hire's new international recruitment service, and our first time sourcing overseas design talent for a U.S. brand.

Javvy was making its own first move too. This was the client's first design hire outside their home market, which raised the bar on getting both the profile and the process right.

Finding a Designer Who Understood Ecommerce Performance

This search required far more than traditional UX/UI experience.

Javvy Coffee needed a designer who measured their work in conversion rate and revenue, with visual design in service of those numbers.

The ideal candidate needed experience with:

• High-converting ecommerce landing pages
• Subscription and bundle purchase flows
• A/B testing and conversion rate optimization
• Shopify and DTC ecommerce
• Collaboration with growth and CRO teams

This was also the client's first time hiring a design professional overseas. They needed confidence in both technical ability and remote collaboration before committing.

How we prioritized proven DTC CRO experience

Constant Hire focused on candidates who had already designed high-performing ecommerce experiences for U.S.-based DTC brands.

The selected candidate stood out because they brought:

• Extensive experience designing high-converting landing pages
• A strong understanding of subscription commerce
• Experience working alongside CRO and growth teams
• Familiarity with food, wellness, and supplement brands
• Clear communication and experience collaborating with remote U.S. teams

The candidate already knew Javvy's products and website, which meant less onboarding than a designer starting cold.

How we supported the client's first international design hire

Beyond sourcing candidates, Constant Hire acted as a strategic hiring partner throughout the process.

We supported the client by:

• Guiding compensation discussions
• Assisting with contract and benefits conversations
• Providing consultative hiring recommendations
• Managing candidate communication from first interview through offer acceptance

Portfolio reviews were the primary evaluation method. Every finalist showed real ecommerce design work before advancing.

This placement was also a first for us. Javvy Coffee is the launch client for Constant Hire's new international recruitment service, and the first time we have sourced overseas design talent for a U.S. brand.

Javvy was the right first search for it. The role was fully remote, the team was already set up to work with people outside their timezone, and design work does not require anyone to sit in a U.S. office. That let us go wide on talent without asking the client to compromise on the DTC and CRO experience the role needed. We handled the parts that make a first international hire feel risky, compensation, contract, and benefits across borders, so the client could judge candidates on the work rather than the logistics.

Process

• 32 candidates interviewed
• 6 candidates submitted
• 2 interview rounds
• 2 stakeholders involved
• 17 days to offer

Javvy Coffee moved from first interview to offer in 17 days without lowering the bar on design quality or ecommerce experience.

A Designer Focused on Ecommerce Performance

• Finalists: 3
• Offers: 2

The hired designer came in to raise conversion across both subscription and one-time purchase flows.

The mandate is direct: use CRO-driven design to lift conversion rate and average order value across Javvy's subscription and one-time purchase flows.

Positioning Highlight

This case study demonstrates Constant Hire's ability to:

• Recruit conversion-focused UX/UI designers
• Hire specialists with deep DTC ecommerce experience
• Support companies making their first international hires
• Identify talent that blends design thinking with performance marketing
• Place candidates experienced in subscription ecommerce and CRO