HigherDOSE: Hiring an Ecommerce Manager to Optimize DTC Performance
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This was not a 0→1 build. The foundation was already in place. The objective was optimization — refining existing systems, improving merchandising strategy, and enhancing retention flows to drive stronger overall ecommerce performance.
Finding a Shopify Operator With Retention Depth
While the role itself wasn’t difficult to define, it required a very specific skill set. HigherDOSE needed someone who could operate confidently inside:
- Shopify
- Retention marketing systems (including Klaviyo)
- Conversion Rate Optimization (CRO)
- Ecommerce merchandising
Candidates without direct Shopify, retention, or CRO experience would not have been a fit.
Additionally, cultural alignment mattered. This role required someone who could integrate seamlessly into a fast-moving health & wellness team.
Precision Sourcing + Tight Vetting
Constant Hire focused on candidates with experience in:
- Health, wellness, or beauty brands
- Shopify backend management
- Retention strategy and Klaviyo execution
- Merchandising and CRO testing
Through structured vetting and calibrated interview questions, the search prioritized:
- Technical competency
- Strategic thinking
- Communication style
- Culture fit
The hired candidate stood out not only for her ecommerce experience, but for being an exceptional cultural fit with the HigherDOSE team.
PROCESS
- Interviewed 22 candidates
- Submitted 9 qualified candidates
- 4 interview rounds
- Managed 4 stakeholders
- ~2 week interview window
- 32 days to offer
The process moved efficiently thanks to strong communication from the HigherDOSE team, particularly the CMO, Ingrid, who provided timely and clear feedback throughout.
A Strong Operator and Culture Fit
- Finalist: 1
- Offers: 1
- Time to offer: 32 days
The selected Ecommerce Manager brought the right combination of Shopify fluency, retention strategy experience, and merchandising skillset.
Recruiter Perspective
Recruiter: Jeseña Magallan
“Working with HigherDOSE is always a pleasure because Ingrid, CMO, is timely with her feedback. Candidates always report that they enjoyed their conversation with her and placed candidates have shared they are genuinely enjoying their time with the company.”
