About the Company
Our client serves customers across the United States, Australia, and Europe, and is an expert in crafting, manufacturing, and promoting gut health foods, digestive aids, and microbiome-focused supplements. The mission is to empower clients to embrace lasting health transformations and rediscover vibrant living.
Role Overview
This is a fully remote, full-time contractor Senior Media Buyer role, joining the growing Marketing team. Availability during EU hours (GMT) is required. This person will manage large ad budgets ($600K+), driving eCommerce advertising performance across ROAS and CPA metrics.
Why Work Here
- A strong salary package.
- Paid holidays.
- Work from anywhere.
- A vibrant, global team.
- Flexible working hours.
- Opportunities for growth, including free books, courses, and resources.
- A dynamic, fast-paced work environment.
- The chance to make a difference in clients' health and lives.
Who They're Looking For
- Proven experience managing large ad budgets ($600K+).
- Hands-on experience with eCommerce accounts (bonus if in health or supplements).
- Demonstrated long-term success driving consistent results across ROAS and CPA metrics.
- Strong understanding of targeting nuances for Australia, the United States, and EU markets.
- Creative thinker with the ability to write clear, compelling creative briefs.
- Experience building effective funnels and upsell sequences for physical eCommerce products.
- Familiarity with additional channels such as Twitter or Pinterest is a plus.
- Bonus: Experience with direct response marketing.
- Preferably a background in B2C marketing.
Responsibilities
- Plan, launch, and optimize high-budget paid media campaigns across Facebook, Instagram and other platforms.
- Manage and scale eCommerce advertising campaigns with a focus on ROAS and CPA performance.
- Write clear, strategic creative briefs.
- Build and test full-funnel strategies including upsells, retargeting, and conversion-focused journeys.
- Adapt targeting and creative approaches for key regions, including Australia, the U.S., and EU markets.
- Analyze campaign data, generate insights, and continuously improve performance.
- Stay ahead of platform changes, industry trends, and competitor strategies.
